Web Analytics Setup

To start gathering information of your visitors on your website, you need to set up a web analytics tools. There are many tools on the market - we recommend Google analytics which is free and can be easily set up.

Web Analytics Setup service

The Google analytics set up service will include:

Code set up
Google has recently changes the code to enable capture of variables

Verification of site ownership

Site evaluation
In addition to your copy, we’ll check forms, links to other sites, pdf download forms, tracking within your secure area.

Tracking by product and source
The set up will enable you to track from search engine all the way down to individual product

Google Adwords tracking
Our Google web analytics setup will include let you track PPC campaigns to sales. You will then be able to measure return on investment of your marketing campaigns.

Page tag check
We’ll check all your tags have been properly coded - some content management systems are not set up correctly and not all pages have the right tags

Best practice web analytics setup
We’ll can set up additional tracking like sales funnels, goals set up, segmentation. These tools come with your Google Analytics tracking tool, but need some minor configuration to make them work for you.